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Google Adds “Photos” Tab to Local Knowledge Panels

Google has added the new “Photos” tab to local knowledge panels in mobile search. The new tab has a number of subtabs which for restaurants typically include photos from the menu, atmosphere, by owner, and 360 views when they are available. While the subtabs vary depending on the type of business, the new tab seems Read more about Google Adds “Photos” Tab to Local Knowledge Panels[…]

Google Adds “Save” Button to Local Knowledge Panels on Desktop

Google has rolled out “Save” button to Knowledge Panels on Desktop: The new button is positioned right below business’s name, next to website, and direction (when applicable) buttons. The functionality is not new, and a similar button was added to local knowledge panels on Mobile devices in August 2017, so this is merely a UI change Read more about Google Adds “Save” Button to Local Knowledge Panels on Desktop[…]

Google Adds “About” Tab to Local Knowledge Panels

Google seems to be rolling out the new “About” tab to local knowledge panels. Google began testing the new tab last month. Under the About tab users can find a business description, highlight icons, and attributes. While I initially assumed that the About tab would feature descriptions provided by businesses in GMB as this option was added at about Read more about Google Adds “About” Tab to Local Knowledge Panels[…]

Google is Testing Related Searches in the Middle of Search Results

Google is showing related searches in the middle of the mobile search results page (click to open the image in a new tab): The feature that we are used seeing at the bottom of the SERPs since 2006 , in this test can be displayed at as high as position 4 of organic results. Just over a month Read more about Google is Testing Related Searches in the Middle of Search Results[…]

Google is Testing “About” Tab In Local Knowledge Panels

Update: Google started rolling out the “About” tab on April 9, 2018. Google is now testing “About” tab in local knowledge panels:   Under the new tab, Google displays a short business description, highlights icons, and attributes. Google recently started rolling out business descriptions in GMB dashboard, which businesses should take advantage of. The “About” Read more about Google is Testing “About” Tab In Local Knowledge Panels[…]

Google Is Rolling Out Review Snippets to Local 3-Packs

Google seems to be rolling out review snippets to the local 3-pack and the local finder. Google began testing the review snippets almost 2 years ago, and I am now able to replicate it on different devices and in different browsers which usually a strong indicator of a rollout. Google tries to pull reviews that are relevant Read more about Google Is Rolling Out Review Snippets to Local 3-Packs[…]

Google launched “Reserve with Google” in Canada, Added a New Booking CTA to Local Packs, And Is Running a Number of UI Tests

Google has launched “Reserve with Google” booking feature for fitness and beauty businesses in Canada. Reserve with Google allows businesses that use one of the supported scheduling partners to see analytics and other information for bookings done through Google. After a user clicks on the CTA, they are taken to Google’s scheduling assistant page where Read more about Google launched “Reserve with Google” in Canada, Added a New Booking CTA to Local Packs, And Is Running a Number of UI Tests[…]

Google Adds Mall Directory to Shopping Malls’ Local Knowledge Panels

Google has added a new feature to shopping malls’ local panels. The new Mall Directory is displayed in the overview tab, as well as in the new “Directory” tab of many shopping malls The new feature allows you to search for a store name or use one of many bubble filters (e.g. Clothing, Shoes, Food Read more about Google Adds Mall Directory to Shopping Malls’ Local Knowledge Panels[…]

Google is Testing White Local Knowledge Panel User Interface

Google is testing a new local knowledge panel UI: The main differences of the tested KP from the regular KP are: White header instead of blue; New image slider UI; Open/Close status displayed in the header. Here is what the current blue knowledge panel looks like: This tested UI somewhat resembles the new hotel knowledge Read more about Google is Testing White Local Knowledge Panel User Interface[…]