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Google Adds Mall Directory to Shopping Malls’ Local Knowledge Panels

Google has added a new feature to shopping malls’ local panels. The new Mall Directory is displayed in the overview tab, as well as in the new “Directory” tab of many shopping malls The new feature allows you to search for a store name or use one of many bubble filters (e.g. Clothing, Shoes, Food Read more about Google Adds Mall Directory to Shopping Malls’ Local Knowledge Panels[…]

Google is Testing White Local Knowledge Panel User Interface

Google is testing a new local knowledge panel UI: The main differences of the tested KP from the regular KP are: White header instead of blue; New image slider UI; Open/Close status displayed in the header. Here is what the current blue knowledge panel looks like: This tested UI somewhat resembles the new hotel knowledge Read more about Google is Testing White Local Knowledge Panel User Interface[…]

Google is Testing New Hotel Local Finder & Hotel Knowledge Panel UI

Google is testing a new user interface for hotels’ local finder and local knowledge panel. TL;TR: To see the new UI test for yourself you can either open this link on your phone (or using Dev Tools’ mobile phone emulator), or watch the videos below New local finder UI test: Now hotel KP UI test: Read more about Google is Testing New Hotel Local Finder & Hotel Knowledge Panel UI[…]

Google Rolls Out Search Results to Local Knowledge Panels

Google seems to be rolling out Search Results to knowledge panels. Google started testing the feature in October. The Search Results are only displayed for listings that have “their website mentions” feature for a particular query. This is an additional confirmation that Google looks at websites’ content when determining relevance and rankings of local listings.

Google Has Changed The Design Of Location Pins in Maps and Local Packs

Google has changed the shape of pins in Maps and local packs from round to inverted-drop-shaped icons. Google started testing the new pins at the beginning of December, and I believe this has been rolled out to Google Maps and local packs on desktop and mobile as I can see it in different browsers and Read more about Google Has Changed The Design Of Location Pins in Maps and Local Packs[…]

Google Is Rolling Out Hotel Price Sliders to Local Packs

Google seems to be rolling out hotel price sliders to local packs in mobile and desktop search. Google started testing the feature in mobile search in June, and added desktop to the test in October. Google added price sliders to the local finder in August, and now seems to be taking it a step further Read more about Google Is Rolling Out Hotel Price Sliders to Local Packs[…]

Google Added “Create Ad” Option to the In-Search GMB Editor Menu

Back in September Google started allowing businesses to edit their GMB information directly in search results using 4 different options: “Edit info”, “Create Post”, “Add Photo”, and “Reviews”: Now, Google has added another option to the menu – “Create ad” that links to AdWords: With this change, Google is probably hoping to get more small Read more about Google Added “Create Ad” Option to the In-Search GMB Editor Menu[…]

Google Merges Knowledge Panel Information Into Local Packs

Looks like Google started combining knowledge panels and local packs in mobile search results for businesses that have a knowledge panel displayed for their brand name search and local presence in the user’s area. The new pack has 2 tabs – “Locations” and “About”. “Locations” tab shows a local pack, and “About” tab shows knowledge Read more about Google Merges Knowledge Panel Information Into Local Packs[…]

Did Google Just Roll Out a New Mobile Search Interface with Rounded Corners, Yellow Review Stars, Bright Blue links and More?

Google seems to have either rolled a new mobile SERP design. I believe that it’s a rollout because I was not been able to get the old interface in different browsers on several different phones. There is still a possibility that it’s a large scale UI test. The new interface has many differences when compared Read more about Did Google Just Roll Out a New Mobile Search Interface with Rounded Corners, Yellow Review Stars, Bright Blue links and More?[…]